1. Scope and Consent

This Privacy Policy applies to information collected through our Services and any other information you provide to us online or offline that we associate with your Apprayz account. By accessing or using the Services, you consent to this Policy and to the collection, use, disclosure, and retention of your information as described here. All transactions related to Apprayz are deemed to occur in the United States, where our primary servers are located.

2. Information We Collect

We collect personal information (name, contact, payment details, images, and account data), device and usage data (IP address, browser, app activity), and third-party data (analytics, marketplace, or payment providers).

3. How We Use Information

We use information to operate and improve our Services, manage accounts, process payments, facilitate marketplace transactions, personalize experiences, enhance AI tools, communicate updates, prevent fraud, and comply with legal requirements. We do not sell your data.

4. AI and Automated Processing

Apprayz uses AI models to analyze collectibles and generate valuation insights. Outputs are advisory only. Training data may include anonymized and aggregated user images and metadata. Personal identifiers are removed before model training.

5. Cookies and Tracking

We and our partners use cookies, analytics SDKs, and similar technologies to measure usage, enhance functionality, prevent fraud, and support advertising. You can disable cookies via your browser settings, though some features may not function properly.

6. Third-Party Integrations

Apprayz uses online tools (Google Analytics, Stripe, Apple Pay, Meta Pixel, AWS, etc.). These providers may collect data under their own privacy policies. Apprayz ensures contracts limit their data use to legitimate service functions.

7. Marketplace and Payments

Apprayz facilitates transactions between buyers and sellers using Stripe and Apple Pay. We act as a payment intermediary and may hold funds temporarily. Users authorize Apprayz to initiate, hold, and disburse payments. We never store full card numbers, and all data is encrypted via PCI-DSS-compliant processors.

8. Information Sharing

We share data only as needed—with service providers, payment processors, and analytics vendors—to operate our platform, comply with laws, and protect safety. Aggregated, non-identifiable data may be shared for research and business purposes.

9. Transparency and User Choices

Users can access, update, or delete their data, opt out of marketing, and request account removal by contacting info@apprayz.com. We verify all requests before acting and retain limited data as legally required.

10. Data Retention

Account data is retained until deletion, transaction records for five years, support data for two years, and anonymized analytics indefinitely. After expiration, data is securely deleted or anonymized.

11. Children and Minors

Apprayz is intended for adults 18 years of age or older. We do not knowingly collect, store, or process personal information from individuals under 18. If you are under 18, you are not authorized to register for or use the Services.

If you are a parent or guardian and believe that your child under 13 has created an account or provided personal information, please contact us at info@apprayz.com and include the username and email address used to register the account. Upon receiving a verified request, we will review the submission and, if confirmed, remove the account and delete any related personal data in accordance with our verification and compliance procedures. We encourage parents and guardians to monitor their children's online activities and to contact us with any concerns about unauthorized use of the Services.

12. Security

We apply encryption (TLS/SSL in transit, AES 256-bit at rest), restricted employee access, firewalls, monitoring, and breach-response procedures. While no system is fully secure, we follow industry best practices to safeguard information.

13. International Data Transfers

Apprayz stores and processes data primarily in the United States and may transfer it globally (including EEA and Asia-Pacific) using Standard Contractual Clauses and other lawful safeguards.

14. Advertising and Analytics

We may partner with advertising networks for anonymized, interest-based marketing. Users can opt out through Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA) portals. Apprayz does not permit third-party data collection without disclosure.

15. Third-Party Websites

Our Services may link to third-party sites or apps. Apprayz is not responsible for their privacy or security practices. Users should review third-party privacy policies before sharing data.

16. Business Transfers

In the event of a merger, acquisition, or sale, Apprayz may transfer information to the successor entity under equivalent safeguards. Notice will be provided prior to such changes taking effect.

17. Policy Updates

We may update this Privacy Policy periodically. Material changes will be communicated via email, in-app notice, or website posting before taking effect. Continued use indicates acceptance of the revised policy.

18. Contact Us

For questions, concerns, or feedback about this Privacy Policy or our data practices, contact us at:

See Also: Terms of Service

Your use of Apprayz is also governed by our Terms of Service, which include dispute resolution and arbitration provisions.